Nvidia Rubin will ‘soak up NAND supply like a sponge absorbs water’ says one analyst, thanks to the AI server’s new way of using SSDs

Any time there’s potentially positive news about storage and memory supply—such as increasing supply from China—I can’t help but think ‘sure, but the AI industry will guzzle through it regardless.’ Not only is demand seemingly insatiable, but sometimes new developments that encourage even more memory use come along. Case in point here with Nvidia Rubin.

As SE Daily reports (machine translated), Nvidia’s new ‘context memory storage’ (CMX) tech, which should be here with its new Rubin servers later this year, is going to chomp through a whole bunch of NAND.

“Nvidia’s CMX is equipped with 576 SSDs, providing a total storage capacity of 9,600 TB. The industry anticipates that the demand for NAND required for CMX will surge from 35 million TB this year to over 100 million TB next year.”

Analyst Jukan puts these figures into context on X: “Nvidia’s Rubin CMX will quite literally soak up NAND supply like a sponge absorbs water. To put 100 million TB into perspective, it is roughly equivalent to adding another Apple-sized source of demand to the NAND market.”

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